Modern B2B Advertising Playbooks

The power of calculated advertising and marketing in tech start-ups can not be overemphasized. Take, for example, the sensational trip of Slack, a prominent workplace communication unicorn that improved its advertising and marketing narrative to get into the enterprise software program market.During its very early days, Slack faced substantial obst

read more


Unveiling the Role of a Chief Marketing Officer in a Technology Company - Mark Donnigan technology startup cmo

In the ever-changing landscape of start-up firms, having a Chief Advertising Police Officer (CMO) can make all the difference. A skilled CMO brings indispensable expertise to the table, from defining the business's identity to driving constant growth. We will look at the significance of a CMO in a startup, including their function, benefits, timing

read more